The big dog. Rhysty opened the shop in 2005 and it has been keeping the flame lit for 12 years. His passion for BMX and building trails has gone on for 30+ years and that passion flowed on to opening the store, as well as travelling the world to visit different trail spots.
His section in the video reflects that, visiting trails in West Australia, to Eastern Pennsylvania, to his backyard and his trail spot, Hillfire, in Canberra.
When we came up with the plan to film a video, Rhysty was 36 years old. Being 36 years old and filming your first video part was a little daunting for Rhys, but he came through with exactly what it needed to be - a reflection of his lifestyle. Rhysty at the trails, riding smooth as you'd like.
Filmed and edited by Brendan Boeck with additional filming from the crew.